Generation Z and Art: New Forms of Perception
The young generation is reimagining interaction with art through digital technologies and social media.
Generation Z is the first for whom digital art is as 'real' as painting or sculpture. Young people discover art through Instagram, TikTok, and NFT platforms, creating entirely new models of consumption and collecting. Ukrainian artists of the new generation actively integrate AR, AI, and interactive elements into their work, blurring the line between creator and viewer.
